Poster's for Dias mixed target audience

I created this poster for the Dias campaign. My target audience for this design is college students. I drew the smoke by hand using Abode Illustrator.

This design is aimed at high school students. I created this design for my Dias campaign. I used Abode Illustrator and Photoshop. 

This design is aimed at primary school children. I created this design for my Dias campaign. I used the program Adobe Photoshop. (Cartoon characters are not my own work).



This project is my final designs for my final major project (first diploma). I designed my own company, I created the company name and logo for a drugs advice and support service. I designed a range of company products, posters aimed at different audiences, compliments slip and business card. I consider  the poster aimed at primary school children as unsuccessful, the poster could give the wrong message to the children because of the children's character relation to drugs.